Smartvel Blog
Insights & Trends
Stay ahead of the game with our articles, resources, and expert
insights on everything related to travel content solutions.
How Travel Content Drives Customer Acquisition in Digital Banking
Have you ever felt that your bank doesn’t really understand you? You feel that, despite having a flawless app and cards with attractive benefits, you still fail to connect with them on an emotional level. It’s as if they were speaking only about numbers,...
How Travel Content Drives Customer Acquisition in Digital Banking
Have you ever felt that your bank doesn’t really understand you? You feel that, despite...
Smartvel: How to Implement Destination Content APIs to Power Your Travel Business
Are you looking for a way to offer your users accurate, updated, and personalized tourist...
What Is Martech and How to Improve Your Digital Marketing in Travel
Today's travelers research, compare, and book from their devices within minutes; travel...
Event Data and Local Reviews in Tourism Marketing
In tourism marketing, two resources remain essential pillars for attracting...
FITUR in Madrid: A Practical Guide for Travel Industry Professionals
Every January, the International Tourism Trade Fair (FITUR) turns Madrid into a key...
KPIs That Matter in Destination Content: From Engagement to Revenue
In travel marketing, measuring correctly is just as important as creating attractive...
Local Event Strategy: From “what to do today” to longer stays
Local events are one of the most powerful engines for attracting travelers,...
What Is an LLM.txt and How It Helps You Optimize for AI
In the world of digital marketing, SEO for AI has become essential for staying visible and...
How to Monetize Destination Content
Today, one of the strongest strategies for attracting audiences, positioning brands,...
Playbook 2026: SEO for Location Pages and AI Overviews in Travel
The SEO landscape in the travel sector is shifting quickly, driven by the growing...
How to Evaluate Destination Content Providers
In the travel industry, having reliable content providers is essential, since they...
How to prepare your landing pages for Christmas and New Year’s with dynamic content
Preparing a landing page for Christmas and New Year’s means closely aligning the...
Improving Destination Selection Rate with Contextual Inspiration
Travel inspiration is no longer about showcasing attractive destinations; it’s about...
Optimizing LLMs for Travel: From Generic AI to Personalized Itineraries
LLMs applied to travel are transforming how travelers plan and experience their...
Remote Work with a View: 8 Destinations in Spain with Great Wi-Fi and Affordable Rent
Remote work has transformed our daily routine. You no longer need to live in a big...
Travel Trends 2026: The year we travel with a guide, not a search engine
Some years pass without leaving a mark... and then there's 2026. A year in which travelers...
AI Agents in Hotels: Agentic AI Is Perfect for Hospitality
The way hotels serve their guests is changing, and it’s changing fast. In a world...
Early Snow: Ski Resorts That Could Open by the End of November (and How to Prepare Your Trip)
Winter may still be weeks away, but ski and snowboard lovers are already checking...
From crisis to reinvention: Íñigo Valenzuela and Smartvel’s vision for travel content
Sometimes, the most profound transformations arise from the most unexpected crises....
How to Optimize Destination Visibility on Google Discover
The digital showcase of tourism is no longer limited to traditional search engines. Today,...
Black Friday Travel Deals 2025: Where to Find the Best Bargains (and How to Avoid Traps)
November is here and, along with its early sunsets and cool temperatures, comes the...
How to Enrich Your SEO with Destination Entities and Structured Data
Travel SEO is undergoing a profound transformation. It’s no longer enough to optimize...
Stay in The Know: Subscribe to Smartvel Blog