by Clara Martin | Jan 20, 2026 | Blog, Featured
In tourism marketing, two resources remain essential pillars for attracting travelers year-round: event data and local reviews. Both elements help build evergreen strategies—useful and relevant at any time. In this article, you’ll discover how to...
by Clara Martin | Jan 13, 2026 | Blog, Featured
Local events are one of the most powerful engines for attracting travelers, energizing destinations, and generating evergreen content that can be updated at any time. A well-designed strategy turns the typical search for “what to do today” into longer...
by Clara Martin | Dec 29, 2025 | Featured-Media, Media
At Smartvel, we believe inspiration drives travel decisions. During the World Aviation Festival in Lisbon, our CEO Iñigo Valenzuela shared with Aviation Business News how we help airlines and travel brands go beyond information to truly inspire...
by Clara Martin | Dec 23, 2025 | Blog, Featured
Today, one of the strongest strategies for attracting audiences, positioning brands, and generating long-term revenue is creating destination content. However, many creators still hesitate when it comes to turning this work into a profitable model. Let’s...
by Clara Martin | Dec 19, 2025 | Blog, Featured
The SEO landscape in the travel sector is shifting quickly, driven by the growing impact of AI Overviews, evolving search intent, and the need to optimize location pages that deliver clear, contextual, and useful information. In 2026 strategies focus on...
