by Maria Perez | Jun 26, 2025 | Blog, Featured
In the travel industry, where each season can redefine travelers’ favorite destinations, anticipating change is no longer a luxury — it’s a strategic necessity. With the rise of artificial intelligence (AI), travel brands now have the ability not only to observe...
by Maria Perez | Jun 23, 2025 | Blog, Featured
In the digital age, travel websites can no longer be limited to displaying prices and booking buttons. Travelers now expect seamless experiences, real-time inspiration, and personalized results. To meet these demands, travel brands—from OTAs to airlines and online...
by Carlos Redondo | Jun 11, 2025 | Blog, Featured
Over the past few years, generative artificial intelligence has emerged as a transformative tool across various industries, and the field of SEO is no exception. In this article, we explore how some of the most recognized generative AI models work and their practical...
by Maria Perez | Jun 4, 2025 | Blog, Featured
Radisson Hotel Group, one of the most internationally recognized hotel chains, has established itself as a sector leader thanks to a digital strategy focused on user experience. In this analysis, we dive into how the brand structures and designs its landing pages,...
by Maria Perez | May 21, 2025 | Blog, Featured
Welcome back to our weekly series of brand analyses in the tourism sector, an initiative by Smartvel where we explore how major travel companies are designing their digital experiences. This series aims to identify best practices, spot areas for improvement, and most...
