by Maria Perez | Jul 14, 2025 | Blog, Featured
Summer 2025 is just around the corner, bringing with it the urge to escape to places that combine nature, culture, adventure, and relaxation. Travel trends evolve every year, and if there’s one thing we’ve learned recently, it’s that travelers are...
by Maria Perez | Jul 7, 2025 | Blog, Featured
Hyatt Hotels has become one of the most recognized hotel brands in the world, with a global presence that combines luxury, modern hospitality, and a strong commitment to digital experience. In this analysis, we explore how Hyatt structures and optimizes its landing...
by Maria Perez | Jun 4, 2025 | Blog, Featured
Radisson Hotel Group, one of the most internationally recognized hotel chains, has established itself as a sector leader thanks to a digital strategy focused on user experience. In this analysis, we dive into how the brand structures and designs its landing pages,...
by Maria Perez | May 21, 2025 | Blog, Featured
Welcome back to our weekly series of brand analyses in the tourism sector, an initiative by Smartvel where we explore how major travel companies are designing their digital experiences. This series aims to identify best practices, spot areas for improvement, and most...
by Maria Perez | May 14, 2025 | Blog, Featured
In an increasingly competitive environment, landing pages are far more than a digital business card: they are a key driver of conversion, engagement, and brand positioning. Hilton, one of the most globally recognized hotel chains, has developed a digital strategy...