by Maria Perez | Apr 30, 2025 | Blog, Featured
This article inaugurates our new series dedicated to the strategic and comparative analysis of landing pages among leading brands in the tourism sector. We will start with Marriott, a global benchmark in hospitality, highlighting its strengths and proposing...
by Maria Perez | Mar 21, 2025 | Blog, Featured
Hotel marketing has evolved significantly with the advent of advanced technologies and data analysis. One of the most valuable tools for optimizing strategies and enhancing the customer experience is heat maps. These tools help visualize user behavior on websites,...
by Maria Perez | Jul 10, 2024 | Blog, Featured
In recent years, TikTok has evolved from an entertainment platform with short videos to become a search tool for many young people. While Google and other traditional search engines have dominated the space for decades, TikTok has begun to offer an alternative and...
by Maria Perez | May 29, 2024 | Blog, Featured
Sporting events have evolved to become much more than just athletic competitions. They are true cultural and economic phenomena that transform host cities and attract millions of tourists from around the world. From the thrilling matches of the FIFA World Cup to the...
by Maria Perez | Apr 23, 2024 | Blog
It’s the perfect time to plan your summer vacation! As travelers begin to research and decide on their ideal destinations, it is crucial for providers of these experiences to be aware of market trends and demands, and prepare their content and campaigns well in...
