by Clara Martin | Jan 21, 2026 | Blog, Featured
Today’s travelers research, compare, and book from their devices within minutes; travel decisions are no longer based only on recommendations. In this context, Martech emerges—a strategic combination of digital marketing and technology that helps travel...
by Clara Martin | Jan 9, 2026 | Blog, Featured
In the world of digital marketing, SEO for AI has become essential for staying visible and relevant. With the rise of LLMs (Large Language Models), traditional search engines are no longer the only systems interpreting and ranking content. Today, generative...
by Clara Martin | Dec 29, 2025 | Featured-Media, Media
At Smartvel, we believe inspiration drives travel decisions. During the World Aviation Festival in Lisbon, our CEO Iñigo Valenzuela shared with Aviation Business News how we help airlines and travel brands go beyond information to truly inspire...
by Clara Martin | Dec 29, 2025 | Featured-Media, Media
Smartvel´s CEO, Iñigo Valenzuela, has contributed as a guest author to an opinion piece in Travolution focusing on the impact of artificial intelligence on how travelers discover, research, and book cruises. In the article, Iñigo analyzes how...
by Clara Martin | Dec 23, 2025 | Blog, Featured
Today, one of the strongest strategies for attracting audiences, positioning brands, and generating long-term revenue is creating destination content. However, many creators still hesitate when it comes to turning this work into a profitable model. Let’s...
